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Amazon to launch Egypt platform before end of 2021

Amazon to launch Egypt platform before end of 2021

ArabFinance: Amazon, the global e-commerce website, announced its intention to launch its Amazon.eg in Egypt website this year, the company said in a statement on July 27th.

The new platform will give entrepreneurs, business owners, and local sellers the opportunity to reach a larger number of customers nationwide.

The company said the registration for local sellers would take place through the Amazon Seller Partner Center, a tool dedicated to managing their businesses.

Amazon clarified that sales partners previously registered on Amazon’s Souq.com affiliate can access their accounts through the Amazon Seller Center.

They will also be able to verify the accuracy of their information, and try the new features available, in preparation for selling their products on the Amazon Egypt website immediately after its launch.

“The introduction of Amazon Seller Central in Egypt is a key milestone in our journey to continue supporting local Egyptian businesses of all sizes, delivering greater opportunities to help them grow and connect with millions of customers,” Omar Elsahy, the general manager of Amazon and Souq.com in Egypt, said.

“With a wealth of great retailers, sellers, brands, and handicrafts, we are excited to be working hand-in-hand with the industrial sector in Egypt to continue serving customers across the country. Their success is our success, as we remain committed to providing customers with a great shopping experience supported by what they tell us they value the most—low prices and vast selection, paired with fast delivery,” Elsahy added.

Elsahy further noted that the largest household brands, as well as emerging ones, all sell on Amazon globally, and the company is excited to bring this experience to the thousands of diverse sellers in Egypt in preparation of the launch of Amazon.eg.

“Amazon already has a wide fulfillment network across Egypt and, with FBA, sellers are now able to store their products in Amazon's fulfillment centers for faster customer shipping at the time of the launch of Amazon.eg,” Elsahy concluded.

Amazon has been operating in Egypt since 2017 through Souq.com, an Amazon company, and it continues to deliver a great experience to customers and selling partners in Egypt.

Amazon also has established corporate and customer services offices, and a total local workforce of over 3,000 across corporate, customer service, and operations in Egypt.

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