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2 Egyptian enterprises join Google for Startups Accelerator

2 Egyptian enterprises join Google for Startups Accelerator

ArabFinance: Google uncovered the list of start-ups that will participate in the third edition of the Google for Startups Accelerator in the Middle East and North Africa, a three-month digital acceleration program targeting technology start-ups still in the seed and initial investment stages in the region, a recent statement by Google showed.

The companies were selected based on a set of criteria, such as the problem each company is trying to solve and how it enhances the user experience, as well as their willingness to use machine learning techniques to solve industry challenges and achieve long-term success.

Google selected two Egyptian enterprises are Orcas and Zida to join the three-month program.

Orcas is a platform that provides high-quality services, educational materials, and assessments to students, in addition to allowing educational service providers to generate additional profits.

As regards Zida, it supports local F&B businesses to enhance their relationships with customers by offering a seamless online ordering and delivery experience.

“Google for Startups Accelerator has evolved in the MENA region over the past years thanks to the efforts of 22 talented start-ups who joined us from all over the region in the first two editions of the program, along with hundreds of experts who contributed to the success of the accelerator. We look forward to applying all the lessons learned in the next edition and helping start-ups improve their solutions to approach local challenges using various advanced technologies,” Salim Obaid, the Regional Director of Developer Relations for the Middle East and North Africa at Google, commented.

The selected companies will receive a series of mentorship sessions via video calls on machine learning, the cloud, digital marketing, product design, user experience design, customer acquisition, and leadership development.

The program is run by a group of Google mentors, Google developer experts, and representatives from the emerging business sector.


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04 Oct 2021
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