Arab Finance: Mastercard has partnered with ALEXBANK to promote financial services and financial inclusion in Egypt, as per an emailed press release.

This partnership will enable ALEXBANK to focus on boosting its credit card base and achieve growth across several segments.

Moreover, it will modernize cardholders’ payment experience by providing new digital offerings, with a focus on rolling out personalized payment benefits based on the cardholders’ spending preference.

This is in addition to benefiting from Mastercard’s fraud detection tools and cybersecurity solutions to ensure payment safety.

“Through our continued partnership, we aim to enable our users to experience the full benefits of innovative payment solutions through Mastercard’s multi-rail expertise and expanding suite of programs and services,” ALEXBANK’s Head of Retail and SME Tarek Salah commented.

“By strengthening our partnership, we are poised to deliver innovative payment technologies and digital products, in alignment with the Central Bank’s Financial Inclusion strategy,” Mastercard’s Vice President and Country Manager in Egypt Inji Borai said.

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