Arab Finance: PARAGON | ADEER has sold out The Nexus Phase, the first phase of its flagship Sumou Boulevard development, within just 48 hours of its official launch, generating total sales of EGP 7 billion, according to a press release.
The Nexus Phase features a mix of residential, commercial and office offerings. Residential units range from studios to four-bedroom apartments, with sizes spanning 31 square meters to 238 square meters. The commercial component includes office and loft office spaces ranging from 64 square meters to 9,000 square meters.
The offerings attracted strong interest from buyers seeking integrated lifestyle and investment opportunities within one of East Cairo’s most promising growth corridors.
The strong performance reinforces Sumou Boulevard's position as a mixed-use destination that combines residential, commercial and business spaces in a single integrated development.
Commenting on the achievement, Eng. Bedeir Rizk, CEO of PARAGON | ADEER, commented: “The remarkable response to The Nexus Phase reflects a broader shift in market demand toward integrated destinations that offer more than traditional real estate products. Today’s buyers are seeking environments that bring together living, business, innovation, and community in one connected ecosystem.”
Rizk added: “The response also reflects the trust investors place in our long-term commitment to delivering value-driven developments. We remain committed to delivering a destination that contributes to this broader transformation while creating lasting value for our clients, partners, and investors.”
Omar Nasser, Chief Sales Officer of PARAGON | ADEER, said: “The speed of the sellout is a strong indicator of the depth of demand we are seeing across multiple buyer segments. Interest came from both end-users and investors who recognize the value of mixed-use developments in strategically located growth areas.”
Nasser noted: “The immediate success of the additional buildings released under Financial Hub demonstrates not only the attractiveness of the project itself, but also the increasing maturity of the market and the growing preference for destinations that offer integrated residential, commercial, and business experiences.”
PARAGON | ADEER has participated in the largest economic platform aimed at promoting investment opportunities and strategic partnerships in the Egyptian market, organized by Nile Property Expo and the British Egyptian Business Association (BEBA).
