Arab Finance: Raya Electronics, a subsidiary of Raya Holding for Financial Investments' Raya Distribution, has launched the ‘Raya Elite’ app, according to a statement.

The platform provides financing and electronic shopping solutions tailored for employees of corporate and institutional clients in Egypt.

It enables users to access installment-based purchasing options and flexible payment plans.

Customers will be able to buy electronic and home appliance products through the app or via the company’s nationwide retail network, with options for online purchasing and in-store pickup.

This launch supports Raya Electronics’ objectives to expand digital services and sales channels, with plans to extend the application's services to additional customer segments through future partnerships.

In October 2025, Raya Electronics partnered with Johnson Controls Arabia to introduce YORK-branded HVAC solutions to the real estate sector in Egypt.

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